Privacy Policy

Complete English Translation – Privacy Policy (HTML Preserved)

Privacy Policy of vdf Hochschulverlag AG

Visiting our website is generally possible without entering personal data. However, certain functions of this website may require the provision of personal data. These functions and the way we use data are described below in order to protect your data.

1. Data Controller
vdf Hochschulverlag AG, Schwendenhaustr. 16, 8702 Zollikon, Switzerland, Tel. +41 44 391 34 20, Email: datenschutz@vdf.ch

2. Data Processing
We process your data in accordance with the Swiss Federal Act on Data Protection (FADP), the Ordinance to the Federal Act on Data Protection (OFADP), and the EU General Data Protection Regulation (GDPR), which is more stringent. Which data is processed and how it is used depends on the respective services you use. Below you will find an overview of the individual purposes and the respective legal bases.

2.1 Webshop

a) Contract Initiation and Fulfilment

To receive and process your order, we collect the following data during the ordering process:

First and last name
Email address
Billing address
Delivery address
Telephone number
Payment data (payment method)
Order number
Purchased products
Date and time of the order

If you create a customer account instead of ordering as a guest, we additionally process the following data:

Password
Customer group

The processing of data during the ordering process is carried out for the fulfilment of the contract with you pursuant to Art. 6 para. 1 lit. b GDPR.

b) Service Providers for Order Processing

In connection with order processing, we use various service providers or partner companies that support us in processing orders. These companies are our processors pursuant to Art. 28 GDPR and may use your data exclusively for fulfilling their tasks on our behalf.

For deliveries within Switzerland: AVA Verlagsauslieferung AG, Centralweg 16, 8910 Affoltern a. Albis, Switzerland, phone +41 44 762 42 00, Email: avainfo@ava.ch
For deliveries to all other countries: Brockhaus/Commission, Kreidlerstr. 9, DE–70806 Kornwestheim, Germany, phone +49 7154 1327 0, Email: info@brocom.de

c) Service Providers for Payment Processing

For payments via credit card, PayPal and Twint, we cooperate with Datatrans AG, Kreuzbühlstr. 26, 8008 Zurich, Switzerland (now part of Planet). Datatrans acts as an independent controller and is also subject to the OFADP and GDPR.

For payment processing, we transmit the purchase amount, payment method and your email address.

2.2 Customer Communication

a) Contact Form / Email

To communicate with you regarding inquiries, complaints, etc. via email, telephone or post, we process the following data:

Contact information such as telephone number, email address and postal address
First and last name
Order number
Other data you provide to us during communication

b) Newsletter

If you subscribe to one of our newsletters, we use your email address to inform you about new vdf publications in the selected subject areas.

2.3 Use of the Website: Cookies for Web Analysis and Tracking

To enable the use of certain functions, we use cookies. Cookies are small text files stored on your device.

a) Google Analytics

We use Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

b) Google reCAPTCHA

We use Google reCAPTCHA to protect our website against automated abuse.

2.4 Other Processing Purposes

To comply with legal retention obligations or data protection obligations.
To assert legal claims or defend against legal claims.
To respond to and comply with official inquiries.

3. Data Transfer

We use external service providers for the provision of our services who process your data on our behalf.

4. Data Transfer to Recipients in Third Countries

Where necessary for the purposes mentioned above, we also transfer your data to recipients outside the European Economic Area (EEA).

5. Your Data Protection Rights

As a data subject, you may exercise the following rights at any time:

Right to withdraw consent
Right to data portability
Right of access
Right to rectification
Right to erasure
Right to restriction of processing
Right to object

6. Obligation to Provide Data

When using our website, your browser automatically transmits usage data. Without this technical data, it is not possible to display our website correctly.